Best Toys for 10 Year Olds 2025

Ten is a funny age. This age is often considered the start of the ‘tween’ years, bridging the gap between younger children and teenagers. They’re not little kids anymore, but they’re not quite grown up either. They are somewhere in the middle, figuring things out and building opinions.

This guide is for children around the ages of 9 to 11, and will help you find toys that make them feel cool, not childish. Something that makes them feel capable, maybe even a little bit clever. Find toys children will actually want to play with, whether it’s for their birthday, Christmas, or a just-because surprise.

What toys do 10-year-olds like?

You might think they’ve outgrown ‘toys’ entirely, but here’s the thing: most 10-year-olds still love to play – they just don’t always call it that!

Some of our top picks include:

• LEGO sets that take a bit more time and thought to construct. Think Star Wars, City and Technic sets. Kids will find real satisfaction in completing a challenging build, and feel proud.
• Action figures from their favourite movies and video games.
• Collectable toys to display or swap with friends. Kids will love the journey to building a complete collection.

Although they might pretend they are ‘too cool’ for toys, the right toy will have your 10-year-old spending hours building scenes and narrating their own stories. The toys that require the most patience to master make the reward worth it. Browse our full range of toys for 10-year-olds

Arts and crafts gift ideas

Craft kits can get a reputation for being a bit messy, but at 10-years-old, children have better focus and take pride in what they make. So don’t worry, there will be less mess!

Our top picks for kids who enjoy getting creative include:

• Craft kits that feel slightly more grown-up, such as the Out to Impress Twinkling Tea Lights Craft Set or the Unique Boutique 7 Days A Week Nail Craft Set.
• Paint-your-own activity sets.
• Friendship bracelet kits or design-your-own jewellery sets, such as the Blingle Bands Gem Friendship Maker Bracelet Craft Set or the Cutie Stix Fashion Creation Workshop Craft Set.

For more inspiration, browse our full range of arts and crafts sets.

Games and puzzle ideas for 10-year-olds

Family game night is officially cool again – but only if the game is fast, funny, or competitive enough to keep everyone on their toes! At the age of 10, kids are ready for more strategy, silliness, and even a bit of bluffing. They’re old enough to pick up rules quickly, play as a team, or go head-to-head with grown-ups (and often win). Look for games that spark big laughs, quick thinking and satisfying victories.

These games will hit the sweet spot:

• Card games that are easy to learn and quick to play, with each game played in fast rounds to keep everyone engaged.
• Strategy board games with a bit of thinking, such as Sequence. These games can teach important skills like planning and patience.

For more inspiration, browse our full range of games and puzzles.

Toys that get them outside

At 10 years old, kids are full of energy and curiosity, so outdoor toys are a brilliant way to channel all that energy into something active, adventurous, and screen-free. Avoid rationing screen time with rules and times; just give kids something more exciting to do outside!

Outdoor toys help build confidence, coordination, and friendships. Whether racing around the garden on bikes with friends, aiming for a bullseye with outdoor target games, or creating their garden games, play feels much better in the fresh air.

Try these for a guaranteed good time outdoors:

• Scooters are ideal for kids who love speed, tricks, or just want to cruise the pavement. Look for adjustable handlebars and light-up wheels for extra cool points.
• Nerf blasters are still a go-to classic. Great for fast-paced fun, team games, or just solo target practice in the back garden.
• Garden games provide hours of fun – think bowling sets, cricket kits, or giant Jenga. These are perfect for family barbecues, parties or after-school play.

For more inspiration, browse our full range of outdoor toys.

Plushies and soft toys

They might not always admit it, but plenty of 10-year-olds still love a good cuddle. Especially when it comes to ultra-squishy, collectable, or character-themed soft toys. At this age, plushies become more than just toys – they’re comfort objects, display pieces, and part of their world-building and imagination. Soft toys still hold a special kind of magic, whether it’s a bedtime buddy, a desk mascot, or just something to squeeze while reading or watching TV.

Some of our top cuddly toys include:

• Squishmallows – the ultimate snuggle buddy!
• Character plushies from their favourite TV shows, games or nostalgic cartoons. These cute and lovable toys are simply irresistible to kids.
• Giant cuddly toys they’ll pretend are ‘for decoration’ but they secretly adore – these plushies can brighten up any room.

Browse our range of plushies and soft toys. Don’t overthink it. The best toy is the one they come back to again and again.

Electronic toy gifts for 10-year-olds

If your 10-year-old always reaches for your phone or tablet, it might be time to give them their tech to explore. Electronic toys are a fantastic way to spark creativity and keep older kids engaged. Parents will love that these toys aren’t just fun – they also support learning and creativity. Whether your child is into art, games, or gadgets, there’s a digital toy out there they’ll love.

Shopping tips for parents and gift givers!

Finding the perfect toy for your 10-year-old doesn’t have to be a challenge. Start by considering what your child loves – do they enjoy outdoor play, creative projects, or fast-paced games? If they’re always outside, a new ball game or scooter could be a great choice. For creative kids, look for art supplies, drawing kits, or even a cool musical instrument to inspire them.

Don’t forget to check reviews and do some research to ensure the toy is safe, durable, and age-appropriate. Whatever you choose, the right toy will help your child play, create, and have fun!

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