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Tonies

Bring their favourite stories and songs to life with Tonies. Simply place a character on the Toniebox speaker and let the magic begin. Perfect for little listeners aged 3 and up, Tonies encourage screen-free, imaginative play through an easy-to-use audio system. Explore the full range below and discover your child’s next favourite.

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What are Tonies?

Tonies are a screen-free audio system made up of a speaker box and collectable character figures. Place a figure on the box, and it plays instantly. Browse the full range:

  • Tonieboxes: The speaker that makes it all happen. Choose your colour and get started.
  • Tonie characters: Collectable figures packed with stories and songs, ready to play the moment they're placed on the box. Discover new Tonies added to the range regularly.
  • Tonies audiobooks: Beloved books brought to life in audio form, from classic tales to favourite picture book characters.
  • Cuddle Tonies: Soft, huggable versions of favourite Tonie characters, perfect for little ones to snuggle with at story time.
  • Tonies bundles: Great-value sets that pair a Toniebox with characters, ideal for gifting or getting started with the full experience
  • How do Tonies work?

    Each Tonie figure has a built-in NFC chip. Place it on top of the Toniebox, and it downloads the audio content via Wi-Fi on first use, then stores it locally so it plays without a connection. There are no buttons or menus, just instant stories and songs, making them easy for little ones to navigate.

    What age are Tonies for?

    The Toniebox is designed for children aged 3 and above. Its simple, intuitive design means young children can pick up a figure and press play entirely on their own, making it a great first step into independent, screen-free play.

    What are the benefits of Tonies?

    Tonies encourage independent play, build vocabulary, and support development through storytelling and music. They're screen-free, simple to use, and easy to take on the go. Parents love them for supporting bedtime routines, and they're particularly helpful for children with speech delays or additional sensory needs.

    How long are Tonies stories?

    Most Tonie figures play between 30 and 40 minutes of audio, though some range from 15 to 60 minutes. Creative Tonies, which you can record yourself, hold up to 90 minutes of audio. Content can be re-downloaded at any time.

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