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LEGO’s Batman and Robin head to the Kidderminster for The Entertainer’s Grand Opening Event!

07/02/19

The Entertainer, the fastest-growing, family-owned high street toy retailer in the UK, is excited to announce it will be hosting a Grand Opening event on Saturday 16th February in The Swan Centre, Kidderminster to celebrate the opening of its new store. To really start the party, LEGO’s Batman character will also be making a special appearance!

The Grand Opening event will start instore from 9am on Saturday 16th February and include a fun filled day of entertainment for all ages, with appearances from Batman between 10am – 4pm. What’s more, children will be able to enjoy balloon modelling, in store demos, face painting and take part in several giveaways and competitions as well as meeting The Entertainer’s very own Jack!

To open the brand new store, The Entertainer will be joined by Home Start Wyre-Forest, a local charity which delivers friendship and support to parents with young children, in the Wyre Forest district of Worcestershire.

Lynda Williams of Home Start Wyre-Forest comments, “We are thrilled about being chosen by The Entertainer to take part in the Grand Opening. This is a unique experience and the gift card to buy toys for the charity is going to make a huge difference. We are so grateful for this opportunity!”.

Craig Lowe, Events Coordinator at The Entertainer added: “We are really looking forward to The Entertainer’s Grand Opening event in Kidderminster. It’ll be great for the children to meet some of their favourite life-sized characters and have their picture taken!”


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For further press information and to book interview time with Gary Grant, please contact the press office on: [email protected]

About the Entertainer

The Entertainer was founded in 1981 in Amersham, Buckinghamshire by husband and wife team, Gary and Catherine Grant, who instilled the driving force and mission; to be the best-loved toyshop – one child, one community at a time. Today, it continues to be a privately-owned company and is renowned for being the largest independent toy retailer in the UK with a total of 145 stores.

As well as a strong High Street presence, The Entertainer has a successful website platform (TheToyShop.com) which offers a 30-minute click and collect service and has 22 million visits annually and growing. The Entertainer is also recognised for its charitable giving. Each year it tithes 10% of its net annual profit to charity, in addition employees are encouraged to donate directly through Payroll Giving. The Entertainer is also an active member of the Pennies scheme, the digital upgrade of the traditional charity box, which enables customers to donate a few pence to charity at the point of sale when paying by card. On average, this generates £5,000 of customer donations to Children’s hospitals each week. The Entertainer currently employs over 1200 staff across the stores and a further 160 in the Head Office in Amersham, Buckinghamshire.

The Entertainer was awarded Specialist Multiple Toy Retailer of the Year and, Overall Toy Retailer of the Year in the Toy Industry Awards. The Entertainer was also ranked 69th in the prestigious Sunday Times “100 Best Companies to work for” in 2018.