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Encourage action-packed playtimes with Playskool toys from this range. Expert creators of pre-school toys, soft toys and much more, the Playskool brand has been helping children to enjoy educational play since 1928.

Discover exciting action figures inspired by popular film and television characters, perfect for storytelling fun. From highly detailed Spider-Man toys to Hulk toys, Transformers toys and much more, there’s so much to choose from here.

If they love Disney Pixar’s Toy Story, they’ll love the Mr. Potato Head interactive toy. Complete with plenty of fun phrases and songs, this toy promises hours of entertainment for your little ones. Don’t forget to shop the rest of the action figures ranges available across our site. Whatever their interests, there’s a toy to suit them here.